• April 24, 2019

    My Beef with the Mary J. Blige/Burger King Commercial

    I've read many opinions via blogs and media and had a number of conversations with a few friends about this "unfinished, leaked" commercial and even laughed at the exaggerated use of stereotypes in the Second ..
  • April 24, 2019

    Identify your ideal client and reject anything less

    There are times when passion takes a definite backseat to financial desperation as a deciding factor in choosing which projects to take on. I've been in such a financial bind, I begrudgingly took on projects ..
  • April 24, 2019

    When everyone else is doing it…

    Have you ever felt like you should be doing something just because everyone else seems to be doing it? I feel like that sometimes. When the web became a household convention, every business decided it ..
  • April 24, 2019

    CBS’s Big Bang Theory displays poster design on set

    One of the greatest benefits of working for the American Physical Society is the opportunity I get to make physics look cool. The PhysicsCentral poster series was designed to attract junior high students to the ..
  • April 24, 2019

    Idea #002: How junky is your marketing?

    I love my neighborhood simply because I have everything I need within a three-mile radius. I have all four major grocery chains, an organic market, a movie theater, most fast food restaurants, and a fair ..