I’ve been a designer for almost all of my life, going back to the age of 9. All the back-to-school spirit led to me reflect on how deep in design my roots truly run. If I do the math right, my design tree has 32 rings. Here’s my origin story.
I’ve been a designer for almost all of my life, going back to the age of 9. All the back-to-school spirit led to me reflect on how deep in design my roots truly run. If I do the math right, my design tree has 32 rings. Here’s my origin story.
Keep readingBusiness is cyclic so it isn’t uncommon to find yourself hopping from event to event, meeting to meeting, handing out your business cards (or asking people to scan your QR contact code). That’s all great, but who remembers you?
Keep readingThe truth is, words hurt—I mean, they can cut you really deep. In this age of social media, general audiences are no-holds-barred and brutally honest when a brand experience fails to deliver. Their words will hurt your brand.
Keep readingI’m coming to the end of my third anniversary of choosing to work for myself instead of working for someone else. One of the steepest curves I had to learn was balance.
Keep readingWhat do you do when your favorite brand sends one signal to your brain and an opposing signal to your heart?
Keep readingWhile it is novel to encourage others to not judge a book by its cover, the reality is that judging something or someone based on first appearances is something we all do. Now, not all of us will give our assumptions any merit, but in some rare cases, our assumptions will definitely prove true.
Keep readingI love LinkedIn for my business. I love what LinkedIn is becoming…
Keep readingI just finished reading an excellent book Branding for Nonprofits, Developing Identity…
Keep readingEvery business recognizes the power of social media to earn more business,…
Keep readingIt's a running joke among design professionals—the client who always asks, "Can…
Keep readingI love WEtv's My Fair Wedding with David Tutera. In fact, I…
Keep readingI've read many opinions via blogs and media and had a number…
Keep readingThere are times when passion takes a definite backseat to financial desperation…
Keep readingHave you ever felt like you should be doing something just because…
Keep readingOne of the greatest benefits of working for the American Physical Society is the opportunity I get to make physics look cool. This isn’t the first time an unkanny design has been spotted on the set, but each time is as sweet as the first!
Keep readingI love my neighborhood simply because I have everything I need within a three-mile radius. I have all four major grocery chains, an organic market, a movie theater, most fast food restaurants, and a fair selection of retail offerings. When it comes to patronizing Target or Walmart, it has always been a toss up. I believe Walmart has the lowest price, but Target has better presentation. What is the determining factor?
Keep readingIf we can learn anything from this oil spill, I hope we come to realize that even a little bit of oil in the ocean is a bad thing. Too much of a bad thing can be devastating. Consider your marketing efforts. A poorly designed logo or business card is like oil in the ocean. The goal is to make waves with your efforts, not to pollute the water.
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